Large companies develop or access benchmarks by hiring consulting firms to conduct research on their competitors. In the food hub sector, we proactively share this data to help each other grow and build stronger, more sustainable food systems.
In 2014, Wallace Center partnered with Farm Credit and Morse Marketing to analyze data from 48 food hubs and publish Counting Values: 2014 Food Hub Benchmarking Study. This Spring, we will again begin collecting data for the largest study to date. With your help, we can reach our goal of benchmarking 75 food hubs nationwide and producing the best set of performance indicators the sector has ever had.
How to participate in the 2018 study:
- Review Wallace Center’s free Financial Fundamentals for Food Hubs webinar series, in which Farm Credit representatives will demonstrate how to set up and manage your key financial reports. These short webinars are a great way to ensure that your books are in order and that you’re ready to participate in the 2018 study.
- Participate in the study! You’ll complete a brief survey and submit a set of common financial reports for analysis. This process is completely confidential (even the Wallace Center never sees any individual data) and protected by Farm Credit’s bank-level security.
To thank you for your participation, your company will receive an individualized benchmark report, comparing your individual hub performance to the sector. You’ll also receive technical assistance on how to use the findings of the study as a decision-making and goal-setting tool. And if that wasn’t enough, this year each hub participating in the study is automatically entered to win – what’s on every Food Hub manager’s Wishlist… a Coolbot! Two winners will be selected from the 2018 participants.
Once the study is completed, tune in for a National Good Food Network webinar on the findings of the study in July 2018.
Pick up a free copy of the full 2018 Benchmark Study report, available in August 2018.
> Preview the Food Hub Benchmark Questionnaire (pdf)